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Why Does CVG Dye Its Fabric Before Printing?

high quality leggings

Why Does CVG Dye Its Fabric Before Printing?

Most people assume all printed leggings are made the same way, but that could not be further from the truth. The process used to color and print fabric directly affects how the leggings look, feel, and perform during workouts.

At Constantly Varied Gear (CVG), we take an extra step that most brands do not do. We dye our fabric before it is printed. This small detail makes a massive difference in both appearance and quality. The result is leggings that are never see-through, never fade to white, and always look as bold as the day you bought them.

It costs more to do it this way and it is time consuming, which is why no other legging companies take this approach. But we believe it is worth every penny, and once you experience it, you will understand why.

Why CVG’s Dyed-Then-Printed Fabric Matters

This method may cost more, but it delivers major advantages that every athlete and active woman can feel immediately.

1. Never See-Through

Our leggings stay fully opaque through every squat, stretch, and workout. Because the fabric is dyed before printing, even the areas under the most tension maintain their base color. You will never have to do a “squat test” again.

2. No White Washout

Traditional printed leggings fade as the outer ink layer wears down. CVG leggings do not. The dyed base keeps the print vibrant and prevents the “white fade” effect that happens when color rubs off or stretches too far.

3. Longer Life, Better Value

Our dye-first process adds cost during production but pays off with long-term quality. The colors last through YEARS of washes and workouts, so you can wear your favorite prints again and again without losing intensity.

4. Exclusive to CVG

As far as we know, no other women's activewear brand uses this fabric dyeing method before printing. This is one of the ways CVG stands apart, choosing a higher cost and higher quality process to ensure your leggings always look bold, durable, and premium.

How the CVG Fabric Dyeing Process Works

Most leggings on the market are made by printing directly on white fabric. The designs sit only on the surface, so when the material stretches, the base color shows through, usually white. This is why other leggings can look sheer or faded during squats or high-intensity workouts.

CVG uses a completely different process. We start by selecting the perfect color and dye the base fabric in complimentary tones before any design is printed. Once the color is fully set, we then print our patterns on top of this pre-dyed foundation. This two-step process locks in color from the inside out and prevents the common “white-fade” problem.

1. Deep Dye Saturation

By dyeing the fabric first, we infuse color directly into the fibers instead of applying it to the surface. This gives the leggings a deeper base tone, richer texture, and long-lasting vibrancy. Even when the fabric stretches, the underlying color remains consistent and full, never see-through.

2. Print on a Colored Base

After the fabric is dyed, we apply the print design using precision technology. Because the fabric already has depth and tone, the print blends seamlessly and retains its intensity over time. You will never see pale white streaks, even after years of use.

3. Premium Quality Control

Each batch of dyed fabric is tested for colorfastness and stretch performance before printing begins. This ensures that every pair of CVG workout leggings meets our durability standards. The dye stays locked in, the print stays crisp, and the leggings stay completely opaque, no matter the movement.

The Takeaway: Color That Lasts as Long as You Do

At Constantly Varied Gear, we believe your leggings should perform as hard as you do. Our dye-first printing method delivers the bold, durable, and non-see-through leggings our customers love.

When you invest in CVG leggings, you are getting more than just great prints - you are getting innovation, craftsmanship, and color that never quits.

👉 Shop the CVG Legging Collection →

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